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SellerProfitGuide review | Checked 10 September 2026

Shopkeeper Review UK: Pricing and Profit Dashboard

Shopkeeper is a profit dashboard for Amazon sellers that brings sales, fees, expenses, inventory and reporting into one view. The official site also describes support for Walmart and Shopify data.

Editorial status: This is a source-led review based on dated public Shopkeeper material. It is not a claim of hands-on testing. No Shopkeeper affiliate link is active on this page.

What Shopkeeper does

The official product page presents Shopkeeper as an automated profit calculator and dashboard. It says the service combines sales, costs and more than 150 Amazon fees to show real-time profitability. The feature list includes profit and loss, PPC management, inventory, charts and reports, sales by date, profit, margin, top sellers and listing information.

Shopkeeper is therefore a post-purchase analytics layer rather than a product-finding tool. It can help a seller understand what happened after stock was bought, but it cannot replace the eligibility, demand, fee, VAT and risk checks needed before buying an online-arbitrage product.

Shopkeeper pricing from the official page

The official pricing page checked on 10 September 2026 shows a free trial, cancellation at any time and monthly plans based on order volume. The listed prices are in USD:

PlanMonthly priceOrder limitPublished fit
Starter$20Up to 250 orders per monthSmaller sellers starting with analytics
Intermediate$45Up to 1,000 orders per monthGrowing sellers needing more capacity
Master$90Up to 5,000 orders per monthLarger catalogues and order volumes
Superseller$250Up to 10,000 orders per monthHigh-volume sellers
EnterpriseContact SalesMore than 10,000 orders per monthCustom requirement

The pricing page states that the plans include automated real-time updates of sales, fees and inventory, profitability by ASIN, SKU and marketplace, customisable dashboards and bulk upload for COGS and other expenses. Confirm currency, trial conditions, plan limits and billing terms before subscribing.

How it relates to the sellerboard comparison

The existing sellerboard versus Shopkeeper comparison treats both products as supporting profit-analytics tools after sourcing. The useful decision is not simply which dashboard has more features. Check how each tool handles cost of goods, Amazon fees, VAT, PPC, inventory valuation, returns, reimbursements, marketplace data, exports and user limits.

Shopkeeper may be a better fit when a seller wants an order-volume plan and a dashboard that also presents inventory, alerts and multi-platform reporting. The comparison page should remain the route for evaluating sellerboard against those needs. Keep Shopkeeper separate from the sourcing workflow, where the best online-arbitrage software UK guide covers product discovery and deal analysis.

Who Shopkeeper may suit

Smaller sellers

Starter provides a lower-cost route for sellers with up to 250 monthly orders who want automated sales, fee and inventory updates.

Growing sellers

Intermediate raises the published order limit to 1,000 per month while retaining the core dashboard and reporting features.

High-volume teams

Master, Superseller and Enterprise are aimed at larger order volumes and should be assessed against data access, team workflow and support needs.

What to test before subscribing

  1. Connect a test account or the supported data source and reconcile sales, refunds, fees and inventory against Seller Central reports.
  2. Check that the marketplace, currency, VAT treatment and cost-of-goods settings match your UK business and accounting process.
  3. Review how PPC, storage, fulfilment, returns, reimbursements and other expenses are represented in profit calculations.
  4. Test profitability by ASIN, SKU and marketplace, then export the information needed for bookkeeping or management review.
  5. Exercise the inventory alerts and confirm whether email, Slack and mobile notifications are useful without creating noise.
  6. Measure the plan's order limit against your real volume, check the free-trial end date and confirm cancellation and data-retention terms.

Recommendation

Shopkeeper is worth testing for a UK Amazon seller who needs a post-purchase profit and inventory dashboard, especially when order volume makes spreadsheets difficult to maintain. The recommendation follows the published real-time reporting, order-based plans and inventory features. It is not a claim that every fee or tax result will match your accounts automatically. Reconcile the dashboard to Amazon reports and invoices before using it for management or tax decisions.

Sources checked

Prices, limits, features and programme terms can change. This page is not affiliated with or endorsed by Amazon.